I am a retailers dream, I am heavily influenced by packaging, the store's atmosphere, smell, etc. So naturally I am putting just as much thought if not more to the look and feel of my truck than in the products going on the shelves. I want The Swellife to be a bright, airy space, smelling of peonies and sandal wood. A space that will be enjoyable to come visit as well as shop around in. I'm thinking of a basic palate of white with gold touches and possibly this amazing flamingo wall paper from Cole&Son.